Sales Priorities & Challenges

Name	Tags	Related to PRODUCTS ,Versions & Functionalities (Sales Priorities & Challenges)	OKR	Action To BE DONE	Priority Matrix	Related to Key Activities & Actions to be done (1) (Related to Sales Priorities & Chalenges (Action To BE DONE))
Need Segmented Value Proposition	PRODUCTs & PROPOSITIONS	Marketing Cloud / CW Local Content Factory	Achieve Product Market Fit	Define Product Levels, Versions and Functionalities	A-IMPORTANT & URGENT	Define Product Levels, Versions and Functionalities
Offering Commoditized	PRODUCTs & PROPOSITIONS	Web Workshop	Achieve Product Market Fit
Very Competitive Lanscape	PRODUCTs & PROPOSITIONS	Marketing Cloud / CW Local Web Workshop	Achieve Product Market Fit
Customer dont want the long term investment of content	PRODUCTs & PROPOSITIONS	Content Factory	Go to Market MVP ready to Get Sales
Some Buyer Personas outgrown the offering	PRODUCTs & PROPOSITIONS	Web Workshop	Achieve Product Market Fit
Current Install base dont "get" SEO	PRODUCTs & PROPOSITIONS	Marketing Cloud / CW Local	Go to Market MVP ready to Get Sales
Better Qualification of Opportunities	Go to Market		Go to Market MVP ready to Get Sales Lead Adquisition Plan
Need to Justify / Proof our Value	Go to Market		Go to Market MVP ready to Get Sales Lead Adquisition Plan
Need to Elevate the “discourse”	Go to Market		Go to Market MVP ready to Get Sales Lead Adquisition Plan
Need to Scale Operations	Operations		Go to Market MVP ready to Get Sales
Need consistency in Process	Operations		Go to Market MVP ready to Get Sales
Archictecture & Workflow backoffice	Operations		Go to Market MVP ready to Get Sales
Customer Upsell/ Crossell Path	Go to Market
Lead Adquisition	Go to Market
Some Customer Segments not Online		Marketing Cloud / CW Local Content Factory IT Workz